Our approach to building Revere


Your relationships will last a lifetime, so naturally you want your notes to last just as long. Notes are like photos but in text form – they record the moments and details about you and the people in your life – so they’re important to keep safe.

This post discusses some topics that might be on your mind as you think about using Revere to capture those moments.

We're in the same boat

Revere is a very personal project for me. I've always had trouble remembering people and it affected my relationships. I built Revere to help with that and now have hundreds of notes in my own account. That puts us in the same boat. I use Revere every day, so it’s my plan to keep it around for a very long time.

A sustainable business

Part of keeping Revere around means making it a sustainable business. Too many apps – especially free ones – disappear because they weren’t designed with a business model in mind and the creators can no longer justify the the time to maintain them. From the beginning of Revere, I've thought and worked towards making it sustainable. That means a business model that’s in harmony with what users want, and a company size that grows naturally with the app. In fact, as I write this, Revere just reached a major milestone along that path by becoming a subscription app.

Future features

Although Revere has been around for over a year, it's still very early days in terms of features and functionality. There's a feature list a hundred ideas long and an even bigger vision for it. The most important thing to know is that there are many more great features coming, for both Free and Premium users.

Your data's security and privacy

Finally I want to take a moment to talk about your data. I mentioned above that the notes about our relationships are as important as our photos, so it's an extremely high priority to make sure you never lose any of them. To do that, Revere's data is stored in the cloud on professionally managed infrastructure – that means it's secure and always backed-up. It's also fully encrypted at all times: when being transmitted and when stored.

A little more about privacy. We have no interest in knowing what's in your notes so we don't share or use them for anything; we also have no interest holding them hostage. So although there’s currently no export feature, it’s coming soon so you'll always be able to download any data you put in Revere.

Hopefully this answers some questions you might’ve had and provides some insight into the kind of product we’re building and the kind of people we are. I also hope you have a sense of the importance of this project to us and the principled approach we take with it. And if there is anything else you want to ask, just send me a message – my personal email's below.

Mark Rabo
Creator, Revere